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Pinpoint Media Design Web Development

Search Engine Optimization (SEO)

SEO helps your website getting found in the organic search results

Search Engine Optimization (SEO) means optimizing your own web pages so that they rank well on the search result pages (SERPs) of the major search engines for given predetermined keywords. Each page can only be optimized for a small amount of keywords. Therefore different pages within a website are optimized for different search terms. Read on

Search Engine Marketing (SEM)

SEM helps your website to get found through paid keyword advertising on search engines.

Search Engine Marketing is about getting your website's visibility boosted on the search engine result pages (SERPS) by running paid ads for a range of targeted keywords. The most famous ad program of this kind is Google Ad Words, allowing you to manage your keyword ad campaigns online.

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